Blog Tag:

Contextual ads

September 19, 2025

OTT Channels Are Coming Back to Outdoor Advertising

OTT platforms like Netflix and Hotstar are using outdoor ads again to reach wider audiences, build excitement, and amplify digital campaigns with high-impact billboards and OOH placements.

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September 12, 2025

Know about the 4A’s of Marketing or Consumer Services

The 4A’s framework helps businesses grow by focusing on what matters to customers: value, affordability, availability, and brand visibility. It’s a simple yet powerful model for effective marketing.

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September 12, 2025

Everything You Need to Know About Marketing 5.0

Marketing 5.0 uses AI, automation, and smart tools to improve how businesses reach and help customers. Learn how this new approach boosts personalization, efficiency, and long-term customer value.

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September 12, 2025

How Can Contextual Advertising Help Businesses to Maximize Reach?

Contextual advertising aligns ads with page content, increasing engagement and trust. It’s privacy-compliant, AI-driven, and cost-efficient—helping businesses reach the right audience without relying on user data.

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September 12, 2025

Best BTL Activities for Brand Awareness

Boost your brand awareness with powerful BTL strategies—engage audiences through in-store activations, mall events, and guerrilla tactics that leave a lasting impression. Discover how to connect creatively and drive real results.

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September 12, 2025

Everything You Must Know about Experiential Marketing

Dive into the world of experiential marketing! From pop-ups to live demos, discover how interactive brand experiences boost loyalty, spark emotions, and transform audience engagement like never before.

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September 12, 2025

How to handle logistics and execution of the outdoor advertising campaign?

Master outdoor ad logistics with strategic planning, vendor selection, and ongoing maintenance for high-impact, hassle-free campaign execution.

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