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Top Blogs
Published Date
July 24, 2025
Top Benefits of Using Auto Rickshaw Advertising for Local Businesses
Auto rickshaw ads are affordable, mobile, and highly visible. Learn how local businesses can grow using this creative outdoor advertising format.
Published Date
July 24, 2025
What Is Auto Rickshaw Branding and How Does It Work?
Auto rickshaw branding turns everyday autos into mobile billboards. Discover its types, benefits, and how to launch an effective campaign to boost local visibility.
Published Date
July 24, 2025
The Ultimate Checklist for Planning Your Next OOH Ad Campaign
Explore the ultimate checklist for first-time outdoor advertisers. From setting goals to creative design and campaign tracking, this guide helps you plan and execute a successful OOH campaign with ease.
Published Date
July 24, 2025
How PokerBaazi Used Advertising to Redefine Poker as A Sport of Skills?
PokerBaazi redefined poker in India through bold advertising and metro branding, proving it’s a game of skill. Their campaign sparked nationwide recognition, changing public opinion and boosting daily app installs.
Latest Posts
Published Date
August 2, 2025
Challenges in Rural Marketing You Should Consider
Discover major challenges in rural marketing: limited infrastructure, low trust, and cultural barriers. Learn how your brand can overcome them to succeed in India’s growing rural market.
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Published Date
August 2, 2025
What’s New in Rural Marketing?
Rural marketing is changing fast in 2025. Mobile use, local content, and e-commerce are rising. Brands need smarter, more localized strategies to connect with rural India’s growing consumer base.
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Published Date
August 2, 2025
How is Rural Marketing Different from Urban Marketing?
Rural marketing is built on trust and tradition, while urban marketing thrives on trends and tech. Smart brands tailor their strategies to fit both worlds for better results.
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Published Date
August 2, 2025
Best Rural Marketing Examples to Try
From Project Shakti to Chota Coke, India’s best rural marketing examples prove the power of simplicity, trust, and local engagement to connect with village audiences and boost brand success.
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Published Date
August 2, 2025
Everything You Should Know About 360-Degree Marketing
360-degree marketing connects brands with audiences everywhere—online and offline. A consistent message across platforms builds trust, increases engagement, and boosts sales with smarter, data-driven strategies.
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Published Date
August 2, 2025
How does BTL Activities Fit in Your Marketing Plan?
BTL marketing adds precision to your strategy by targeting ideal customers. Use events, offers, and promotions to boost conversions, build trust, and track real results easily.
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Published Date
August 2, 2025
Are BTL Activities Profitable in the FMCG Industry?
BTL marketing is helping FMCG brands grow through direct engagement, product sampling, and targeted campaigns. It’s profitable, trackable, and ideal for building trust and boosting volume sales.
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Published Date
August 2, 2025
10 BTL Activities Brands Should Use
Discover 10 effective BTL activities to connect directly with customers. From in-store promotions to influencer marketing, these strategies boost engagement, trust, and brand impact.
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Published Date
August 2, 2025
Differences Between ATL Activities and BTL Activities
ATL and BTL marketing differ in reach, cost, and targeting. ATL creates awareness through mass media, while BTL builds personal connections. Smart brands use both for balanced marketing success.
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Published Date
August 2, 2025
Is Social Media Marketing ATL or BTL Marketing?
Social media marketing fits ATL, BTL, or TTL marketing strategies. Whether you want to boost awareness or drive conversions, it offers the right tools for every marketing goal and audience type.
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